The pundits at Bluedraft made an interesting and yet legitimate criticism of the media today concerning the bid of Belinda Stronach for the leader of the Conservative Party of Canada.

Just compare Belinda Stronach’s treatment at the hands of the national press to another famous kid with a rich daddy.

When Justin Trudeau makes a speech, he’s not described as a tasty little piece of beefcake, but as “the heir to the Trudeau legacy.” Media outlets line up to write breathless profiles of him, slavering at the prospect that he will run for public office. “It’s a question of when, not if,” they intone. Trudeau’s qualifications, thin though they might be, are overlooked in the rush to resurrect Trudeaumania.

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Stronach, who’s actually accomplished something in her life, runs for office and she’s instantly dismissed as “the It girl.” Because she’s blonde and attractive, she qualifies for descriptors such as “hot,” “bodacious” and the press reports on what she’s wearing as if she were Queen Elizabeth.

I don’t know what causes this cynicism it the media and this attitude unfortunately filters down to some Canadians. Is there an agenda or does this invective petty attitude actually sell newspapers?